About Us
The Origins And Ambitions
Our Passion For Watches Began Well Before We Established Four Four Watches, Almost A Decade Before To Be Exact. In New York City, We Worked Hand-In-Hand With An Established Independent Dealer Who Had His Own Retail Location. At The Time, Acquiring Watches Was Very Different To What It Is Today. Wait-Lists Where Seldom Or None Existent, Authorized Dealers More Than Likely Had The Timepiece You Desired On The Spot, And Obviously Prices Where Generally Considerably Cheaper. We Learned About Various Luxury Brands, Memorizing Reference Numbers, Mechanisms, History, Story, Tradition, And Every Other Minutia We Could. We Met Dealers, Watchmakers, Master Horologists, And Hobbyists On A Daily Basis. We Laid Our Foundation For Becoming Independent Dealers Ourselves, And Treasure All Those Years Of Learning Every Day.
​
Our Vision Goes Beyond Simply Acquiring Watches. We Want To Offer White Glove Boutique Service, In An Industry That Has Recently Been Plagued With Low Supply, Counterfeit Goods, Non-Transparent Sales, And Much More. We Source And Buy Watches From Industry Renowned Professionals Across The World, Who We In Many Cases Have A Decades Long Relationship With.
​
We Are Aware Of What Watches Have Become In Today's Society. Some See Them As An Investment, Others As A Mere Piece Of Jewelry, Some As A Collection, And Others Question Why One Earth We Still Need Them. But A Watch Is So Much More Than Just A Tool, A Commodity, A Combination Of Metals. It Is An Active Expression Of Self That Has Engrained Itself For Centuries In Every Household And Continent. It Is An Everyday Accessory That Sparks Joy, Style, Conversation, And So Much More. We Want To Be The Bridge That Gets You That Piece That Perfectly Satisfies Your Personality, Your Aesthetic.
​
We Are Only Just Beginning. With A Year Under Our Belt As A Standalone Company, We Have Learned A Lot. We've Met So Many Interesting Clients, Dealers, and Hobbyists - And Can't Wait To Meet Even More. We Are Aiming To Open A Retail Location In NYC As Soon As Possible, With Aspirations Of Also Establishing One In Athens, Greece In The Near Future. As Far As 2026 Goes, Be On The Lookout For More And More Vintage Pieces In Our Stocked Inventory. This Year Is All About Paying Tribute To Iconic Designs And Timeless Elegance Seldom Seen In Modern Productions. We Can't Wait To Show You What We Have Coming.
​
Currently We Are IWJG (International Watch And Jewelers Guild) Affiliated, And Our LLC Is BBB (Better Business Bureau) Accredited.
